Since 1985, October has served as Breast Cancer Awareness (BCA) Month — a period devoted to educating the public on the disease that, according to the Centers for Disease Control and Prevention (CDC), is the second most common form of cancer in women, regardless of race or ethnicity. Men can also be diagnosed with breast cancer (albeit at a much lower rate), and The AEDITION is devoting much of its coverage this month to BCA, from expert guides to mastectomies and reconstructive breast surgery to powerful patient perspectives and roundups of products that give back.
‘Tis the season to think pink! If you are looking for an added incentive to stock up on your favorite beauty products or treat yourself to something new, brands are giving back all October long in honor of Breast Cancer Awareness Month.
From lash-enhancing serums and complexion-perfecting skincare to pretty-in-pink activewear and jewelry, there are plenty of ways to shop for the cause this month. Galderma Laboratories (the maker of Dysport®, Restylane®, and more) is partnering with the National Breast Cancer Foundation (NBCF) on a #PlankForPink campaign that allows you to squeeze in a workout while raising awareness. Thrive Causemetics is teaming up with breast cancer thriver and author Nalie Agustin to gift copies of her bestselling book, while other brands are partnering with equally worthy charities like The City of Hope, The Pink Agenda, The Breasties, and more.
Keep scrolling to shop our favorite beauty, fashion, and lifestyle finds that benefit Breast Cancer Awareness!
RevitaLash Cosmetics RevitaLash Advanced
The lash and brow brand continues its ongoing dedication to breast cancer awareness with its annual Pink Program. For each one of its beloved lash (or brow!) serum bought before October 31, RevitaLash will donate $2 to breast cancer charities around the world. Additionally, for each RevitaLash Advanced and/or RevitaBrow Advanced purchased on Revitalash.com, the brand will donate up to 2,000 tubes of RevitaBrow Advanced to The City of Hope’s Positive Image Center. $150, revitalash.com
Galderma Plank For Pink Campaign
For the seventh consecutive year, Galderma Laboratories is partnering with National Breast Cancer Foundation (NBCF) to help educate and support women. All month long, Galderma will be raising awareness via its #PlankForPink social media challenge, which encourages individuals to post a photo or video holding a one-minute plank on Instagram. Tag @GaldermaAestheticsUSA, include #PlankForPink, and nominate 3 friends to do the same. Additionally, Galderma will donate $25 to NBCF for every new person who joins ASPIRE Galderma rewards in October. Visit aspirerewards.com to learn more.
ghd Limited Edition Gold Styler in Rose Pink
What’s better than the hair tool brand’s multitasking heat styler? A limited-edition rose gold edition that donates $10 of every purchase to the Keep A Breast Foundation to raise awareness of breast health education and the importance of at-home checks. $209, ghdhair.com
She Warrior Flower Power Sports Bra
All October long, 30 percent of the proceeds from the activewear brand’s Flower Power collection is being donated to City of Hope to support patients through their cancer journey. We’re partial to this pretty-in-pink design that keeps you supported in style. $65, iamshewarrior.com
Thrive Causemetics Infinity Waterproof Eyeliner in Nalie
The brand is bringing its Bigger Than Beauty mission to life this BCA Month through its partnership with bestselling author Nalie Agustin. For every shimmering chocolate liner purchased, Thrive Causemetics will gift their customers and one of their Giving Partners with a copy of Agustin's new book, The Diary of Nalie: A Collection of Life Lessons and Reflections Shared While Thriving Through Stage IV Cancer. $22, thrivecausemetics.com
Elemis Skin Bliss Capsules
This limited-edition, supersized version of the brand’s individually dosed day and night capsules is designed to give back. You get a two-month supply of the bestselling, antioxidant-rich face oils, and the brand gives to The Pink Agenda with a minimum donation of $25,000. Your complexion will thank you. $150, us.elemis.com
Teleties Pink Power Bundle
Hair ties that are ultra-gentle on your mane and give back to cancer patients and their families? Sign us up. This bundle includes the brand’s limited-edition mix pack in rosy hues, plus a hot pink carrying case. With every purchase, the brand donates to FORCE (Facing Our Risk of Cancer Empowered). $28, teleties.com
The Better Skin Co. Porefekter Bi-Phase Face Serum
In honor of Breast Cancer Awareness Month, 100 percent of the proceeds from the sale of this brightening and exfoliating multitasker (that features sea kelp extract, vitamin C, and alpha and poly hydroxy acids) are being donated to The Breasties. The non-profit organization is dedicated to supporting those affected by breast and reproductive cancers through community and cosmetic education. $36, thebetterskinco.com
Meesha Farzaneh The Because Bewbs Pillow
In honor of her mother’s breast cancer diagnosis and recovery, the jewelry designer created this fuzzy rug pile pillow. Available in four colorways, three percent of sales are donated to NBCF in Frisco, Texas. $72, meeshafarzaneh.com
Sigma Beauty Pretty in Pink Set
For the month of October, the beauty brand is donating 20 percent of proceeds from its Pretty in Pink Set to The Pink Fund. The limited-edition kit features a nine-shade eyeshadow palette in various hues of pink, a rosy liquid lipstick, and a mini blending brush for the ultimate monochromatic makeup look. $36, sigmabeauty.com
Pacific Shaving Co. Pink Shaving Cream
As part of the brand’s #ShaveWithPurpose collection, 10 percent of proceeds from each sale of its pink duo directly benefits the Lynn Sage Breast Cancer Foundation. Your skin is sure to appreciate the moisturizing formula that just might make you look forward to shaving. $16 for 2 bottles, amazon.com
With Love Darling Pink Bezel Gold Plated Bracelet
This month, the sustainable jewelry brand is partnering with City of Hope by donating 100 percent of proceeds from its Power of Pink collection. The pieces, including this gold-plated design, pay homage to the iconic pink ribbon by incorporating recycled pink stones and hand-crafted beads. $99, withlovedarling.com
Asutra Rose and Lavender Body Oil Bundle
Launching specially for BCA Month, 10 percent of all sales from this dynamic body oil duo — which pairs the brand's best selling rose oil (a favorite of part-owner Venus Williams) with the new lavender-infused formula — are being donated to the Lynn Sage Breast Cancer Foundation. Both feature a nourishing coconut oil base and are lightly scented with essential oils for an anti-inflammatory and mood-boosting effect. $34, asutra.com
Jaci Reparative Shampoo
Give your locks some love with this herbal remedy that boasts a replenishing dose of plant-derived vitamins, minerals, and amino acids to repair damaged hair. In October, 35 percent of proceeds benefit Bright Pink, an organization that empowers young women to focus on preventative breast and ovarian cancer care. $24, jaci.com
KISS Voguish Fantasy in Pink Ribbon
What’s not to love about a press-on nail with a purpose? Ten percent of the net sales from this pink ribbon-adorned set (and the others in the Limited Edition Pink Nail Collection) is being donated to the Breast Cancer Research Foundation (BCRF) to support its efforts in achieving prevention and a cure for breast cancer. $9, kissusa.com
Pura Vida Breast Cancer Awareness Charm Bracelet
Add to your arm party while supporting Boarding 4 Breast Cancer (B4BC) with this adjustable string bracelet. Five percent of the purchase price benefits the non-profit foundation that advocates for early detection and maintaining a healthy lifestyle. $10, puravidabracelets.com
All products featured are independently selected by our editors, however, AEDIT may receive a commission on items purchased through our links.
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